Web Project
The Nukka Co.
Startup - Ecoshaving
The Nukka Company is a Swedish startup making bio-degradable bamboo razors with great design and performance. Their mission is to contribute to cleaner oceans and better environmental values.
Initial brief
Searching for the right visual design.
A wide exploration for an on-brand and impactful website.
n.goals
The Nukka team was looking for the right look & feel for their new site. They had a pre-launch landing page and were ready to move up to a full e-commerce site. My job was to explore lots of designs based on their brand so their team could pick one to build.
n.strategy
This project was very straight forward. After giving a deep look to their brand guidelines I started my creative process: gathering lots of styles and inspirations into a mood boards, creating wireframes and bold copywriting, and finally generating dozens of mockups.
Nukka logos & color exploration
Target customer strategy session
One of the many moodboards I explored
Final design
See the highligths and featured elements.
Design exploration #013 - Clean aesthetics
Design exploration #021 - "Lots of nature" design
Design exploration #007 - "Start with benefits" idea
Design exploration #042 - "For the sport fans" theme
Design exploration #035 - "Razors & smiley faces" mood
