Web Project
Super-villanos.co
Business & Creative Studio
Supervillanos.co is a creative studio helping businesses tackle high-level challenges through an extraordinary branding, powerful strategies, and the continuous optimization of processes.
Initial brief
A powerful site for building top brands.
Remarkable brands that have the heck of an impact on your business -of course, it has to be one made by Supervillanos 😉.
n.goals
This site was the epitome of overthinking. As co-founder, I wanted it to be perfect and went off idealizing expectations for its design and features -shoot for moon, right?. We urgently needed some strategy sessions to prioritize ideas and build a clear sandbox to be creative in. All we knew for sure was that we want it to be elegantly designed, gracefully animated, as simple as it could be, and very useful for any visitor -client, curious, entrepreneur, our moms... anybody.
n.strategy
After some hardcore strategy sessions, we came up with a great design -based on the SV's awesome branding- and neat structure for the site -based on the main goal: driving sales!. We divided our main pages to go about who we are, what we do, how we do it, show previous work, and give away free resources and insights -last two were organized in a CMS. We planned for good color balance, great headlines, succinct text, and great imagery. And about the animations, I had an awesome idea for the main navigation -open the web to check it out.
Target customer strategy session
Design exploration moodboard
Design for three sections of the site
Final design
See the highligths and featured elements.
Hero section for the Services page
Opened full-screen navigation menu (animated)
Cards to navigate to the two main services
Provisional section with portfolio images and info
Detailed process breakdown for each service
Section with more details and a CTA
Mobile mockups for the contact page
